![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiGH8AzOAfXhTPqZhQDfVa3E53rox22w1jC46Rcb4-xtTegiCqxpjyAKj50rUt7H93n_mJfFhJ6CKrwqVQJe1ksB_RB-0fdX6Rx1K3XgiLcxg0gQLBoC6VnkhU14q4Nka0YNGSbxRPp_9_Z/s400/Advertising+Works+19.jpg)
Finally I made it. A joy to see all the good work - as usual. I think WISPA and Sainsbury are the cases that stood out. Sainsbury's because AMV BBDO invents new products for Sainsbury's with every campaign. And WISPA becuase it is a role model how not to simply amass facebook fans, but how to make them work for you by making your brand work for them.
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