Friday, 10 June 2011

IPA 19 - David Golding

Finally I made it. A joy to see all the good work - as usual. I think WISPA and Sainsbury are the cases that stood out. Sainsbury's because AMV BBDO invents new products for Sainsbury's with every campaign. And WISPA becuase it is a role model how not to simply amass facebook fans, but how to make them work for you by making your brand work for them.

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